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Vindicia Retain was created for large clients, selling digital goods on a recurring basis, who manage their own billing system. Vindicia Retain heals failed transactions and retains your subscriber base by billing failed credit card transactions that you, the merchant, have been unable to capture. Even with robust, successful billing systems in place, there is a percentage of customers lost every month because you, the merchant could not collect on the bill. On a monthly subscription service, you can often double your customer lifetime value by maintaining a connection with those customers whose payment method might otherwise have failed. This is critical because these customers want to use your service, and have not actively opted out. Vindicia Retain analyzes reported data to determine whether a transaction is likely to be successfully captured by ART. Because we understand which transactions have the highest likelihood of success, there is minimal impact to your chargeback volumes or rate, and we will fight those that are submitted on your behalf. Note: While Vindicia Retain clients do not use Vindicia Subscribe itself, they do have access to Vindicia’s ChargeGuard services for any of their Transactions.

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ART- Advanced Retention TechnologyTM

Vindicia Subscribe uses Vindicia’s patent pending Advanced Retention TechnologyTM or “ART” to capture these transactions. Vindicia identifies which transactions for any given Vindicia Retain client are eligible for ART using a variety of factors including:
  • Transaction history across all Vindicia Subscribe clients
  • Transaction history across clients that are similar to the specific client
  • The client’s successful and failed Transaction activity
  • Reason codes for the failed transactions
  • BIN data and individual bank behaviors
  • Chargeback data cross all merchants
  • Transaction price point
Using Vindicia Retain not only allows you to capture failed transactions, it also grants you extended lifetime from your subscribers. Instead of a subscriber dropping from your service due to a single failed transaction, Vindicia Retain may capture that transaction, allowing you to continue to bill for subsequent periods, as if you had successfully captured the transaction yourself. Parent topic:Vindicia Retain™ V1.5 API Guide Introduction